Glossary of Ingredients E
FIND OUT EXACTLY WHAT’S IN YOUR FAVOURITE PRODUCT – AND WHY.
Echinacea Purpurea Extract
Skin Conditioning ingredients are the enemies of dry, flaking skin. They’re acknowledged as having the power to restore suppleness. And trust us, they aren’t afraid to use it.
Elaeis Guineensis Oil
Palm oil derivatives are a jack of all trades. They can moisturise. They can make products foamy. The list goes on. They can be controversial ingredients when sourced irresponsibly, so we make sure we buy sustainable palm oil from the RSPO (Roundtable for Sustainable Palm Oil). Or purchase RSPO credits that support sustainable production.
Ellagic Acid
Skin Conditioning ingredients are the enemies of dry, flaking skin. They’re acknowledged as having the power to restore suppleness. And trust us, they aren’t afraid to use it.
Ellettaria Cardomum Seed Oil
Ellettaria Cardomum Seed Oil is cardamom essential oil. It’s naturally warm and spicy, so we use it to give products an exotic scent. Smells just like a Moroccan mini break.
Epilobium Fleischeri Extract
Skin Conditioning ingredients are the enemies of dry, flaking skin. They’re acknowledged as having the power to restore suppleness. And trust us, they aren’t afraid to use it.
Equisetum Hiemale Leaf/Stem Extract
Skin Conditioning ingredients are the enemies of dry, flaking skin. They’re acknowledged as having the power to restore suppleness. And trust us, they aren’t afraid to use it.
Eryngium Maritimum Extract
Eryngium Maritimum Extract (which comes from sea holly), is renowned for its skin renewing properties. It’s a key ingredient that calms, softens and soothes. Three things we all enjoy.
Erythrulose
Erythrulose ensures you wake up with a golden glow. Often used in fake tans that develop overnight, we call it our secret source of sunshine.
Ethyl Acetate
Solvents come in a variety of different forms and are nothing to be scared of. (Even water is a solvent). They’re used to break down other ingredients so a solution can be formed.
Ethyl Macadamiate
Skin Conditioning ingredients are the enemies of dry, flaking skin. They’re acknowledged as having the power to restore suppleness. And trust us, they aren’t afraid to use it
Ethyl Trisiloxane
Skin Conditioning ingredients are the enemies of dry, flaking skin. They’re acknowledged as having the power to restore suppleness. And trust us, they aren’t afraid to use it.
Ethyl Vanillin
Perfuming ingredients are fragrant essential oils, simple aromas or man-made smells. Either way, you know that when we add them to our products it’s for one simple reason. They smell good.
Ethylcellulose
Binding ingredients are used in powder products that need to be held together. Their job is quite simply to never let go (like that clingy ex your friend had).
Ethylene Brassylate
Perfuming ingredients are fragrant essential oils, simple aromas or man-made smells. Either way, you know that when we add them to our products it’s for one simple reason. They smell good.
Ethylene/Propylene Copolymer
Film forming ingredients are acknowledged for their ability to create a protective layer around your skin and hair. Think of them as a cosy little beauty bubble. Your safe space.
Ethylene/Propylene/Styrene Copolymer
A Viscosity Agent increases the firmness of formulas, turning liquids into gels. You can usually find them inside all your favourite jelly-like products. The satisfyingly squeezable ones.
Ethylene/VA Copolymer
Binding ingredients are used in powder products that need to be held together. Their job is quite simply to never let go (like that clingy ex your friend had).
Ethylhexyl Hydroxystearate
Emollients are highly regarded by beauty buffs because they reduce the amount of water your skin loses. This means you’ll feel softer and smoother for longer. Who doesn’t want that?
Ethylhexyl Methoxycinnamate
Chemical Sunscreen absorbs UVA and UVB rays, helping to protect your skin from premature ageing. We love your fine lines, but we also want you to be sun safe. So slather it on.
Ethylhexyl Palmitate
Palm oil derivatives are a jack of all trades. They can moisturise. They can make products foamy. The list goes on. They can be controversial ingredients when sourced irresponsibly, so we make sure we buy sustainable palm oil from the RSPO (Roundtable for Sustainable Palm Oil). Or purchase RSPO credits that support sustainable production.
Ethylhexyl Salicylate
Chemical Sunscreen absorbs UVA and UVB rays, helping to protect your skin from premature ageing. We love your fine lines, but we also want you to be sun safe. So slather it on.
Ethylhexyl Stearate
Palm oil derivatives are a jack of all trades. They can moisturise. They can make products foamy. The list goes on. They can be controversial ingredients when sourced irresponsibly, so we make sure we buy sustainable palm oil from the RSPO (Roundtable for Sustainable Palm Oil). Or purchase RSPO credits that support sustainable production.
Ethylhexyl Triazone
Chemical Sunscreen absorbs UVA and UVB rays, helping to protect your skin from premature ageing. We love your fine lines, but we also want you to be sun safe. So slather it on.
Ethylhexylglycerin
Palm oil derivatives are a jack of all trades. They can moisturise. They can make products foamy. The list goes on. They can be controversial ingredients when sourced irresponsibly, so we make sure we buy sustainable palm oil from the RSPO (Roundtable for Sustainable Palm Oil). Or purchase RSPO credits that support sustainable production.
Ethylparaben
Parabens are a group of preservatives that are pretty controversial. But don’t worry about weird online stories. The ones we use are scientifically recognised as being safe and effective. We’ll be removing them from our products soon, just to give you peace of mind.
Etidronic Acid
Chelating improves the effectiveness and stability of a product, by luring in unwanted elements so they can be broken down. Think of it as a cosmetic catfish.
Eucalyptus Globulus Leaf Oil
Eucalyptus Globulus Leaf Oil (from the eucalyptus tree) is a natural antiseptic. It’s in our products because it smells good and makes your skin feel good. We knew those koalas were onto something.
Eugenol
Certain fragrances and essential oils must legally be listed as allergens. While safe to use they have the potential to cause an allergic response (in those who are sensitive to fragrance). So please always check the label. We care about you.
Euglena Gracilis Extract
Skin Conditioning ingredients are the enemies of dry, flaking skin. They’re acknowledged as having the power to restore suppleness. And trust us, they aren’t afraid to use it.
Euphrasia Officinalis Extract
Skin Conditioning ingredients are the enemies of dry, flaking skin. They’re acknowledged as having the power to restore suppleness. And trust us, they aren’t afraid to use it.
Euterpe Oleracea Fruit Extract
Hair and skin conditioning ingredients are recognised as being able to improve suppleness and texture. Two things we’re all big fans of. It would be silly not to add them really.
Euterpe Oleracea Fruit Oil
Skin Conditioning ingredients are the enemies of dry, flaking skin. They’re acknowledged as having the power to restore suppleness. And trust us, they aren’t afraid to use it.
Euterpe Oleracea Pulp Powder
Exfoliant is a gentle abrasive known to remove dead skin cells. If you want a brighter, smoother complexion, this is the ingredient to look out for. Let’s go get that glow.
Evernia Furfuracea (Treamoss) Extract
Perfuming ingredients are fragrant essential oils, simple aromas or man-made smells. Either way, you know that when we add them to our products it’s for one simple reason. They smell good.
Evernia Prunastri (Oakmoss) Extract
Perfuming ingredients are fragrant essential oils, simple aromas or man-made smells. Either way, you know that when we add them to our products it’s for one simple reason. They smell good.
Evodia Rutaecarpa Fruit Extract
Skin Conditioning ingredients are the enemies of dry, flaking skin. They’re acknowledged as having the power to restore suppleness. And trust us, they aren’t afraid to use it.